How Turkey’s first B2B Marketplace Solves Channel Complexity with Flexibility I 2025

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Speakers: Alexander Guensche, Senior Solutions Architect, AWS and
Aytaç Eraytaç, E-Commerce Product Unit Manager, KocZer

This masterclass dives into the real-world challenges of channel conflict and showcases how leading businesses embrace complexity to drive better business outcomes. We’ll unpack the strategic decisions behind their channel design and how they leveraged modular, composable technology to maintain control while staying agile.

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Catégories
E commerce Divers
Mots-clés
spryker, b2b, ecommerce

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