Which Social Platforms Should Your Business Actually Be On? (Social Media Masterclass)

Most businesses treat social media like a lottery ticket—here's the proven system that turns it into your most profitable marketing channel instead.
*Get instant access to our free vault of social media templates, calendars, and automation guides.* ???? https://clickhubspot.com/62540d

Stop treating social media like a lottery ticket. This video reveals the exact system that turns social media from a time sink into one of your most profitable marketing channels—without burning out.

What You'll Learn:
The 3-Platform Rule: How to choose which social platforms actually deserve your time
The 80/15/5 Content Formula that drives engagement (not just vanity metrics)
Modern discovery tactics that work now (hint: it's not hashtag stuffing)
AI-powered automation that saves hours while keeping your brand human
The exact metrics to track for real ROI

Timestamps:
0:00 - Introduction: Why Most Businesses Fail at Social Media
0:40 - Step 1: Deciding Where to Post (3-Platform Rule)
4:25 - Step 2: What to Post (Content Pillars & 80/15/5 Rule)
7:29 - Step 3: Getting Discovered (Beyond Hashtags)
9:29 - Step 4: Automate & Optimize Your Workflow
14:23 - Step 5: Track & Measure Real Results
16:20 - Step 6: Monitor & Respond Like a Pro
17:11 - 90-Day Social Media Playbook
18:28 - Recap & Next Steps

Helpful Resources Mentioned:
HubSpot Social Media Management: https://www.youtube.com/watch?v=UrzYi6DyGE4

This system works for local businesses, B2C brands, B2B companies, and entrepreneurs. Whether you're on Facebook, Instagram, LinkedIn, or TikTok, you'll learn how to build a sustainable social media presence that generates leads and revenue.

Related Topics: social media marketing strategy, social media for small business, Instagram marketing tips, Facebook marketing, LinkedIn B2B strategy, TikTok business strategy, social media automation, content marketing strategy, digital marketing tutorial

#SocialMediaMarketing #SocialMediaStrategy #DigitalMarketing #SmallBusinessMarketing #ContentMarketing #MarketingStrategy #SocialMediaTips #InstagramMarketing #FacebookMarketing #LinkedInMarketing #TikTokMarketing #MarketingAutomation #SocialMediaForBusiness

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About HubSpot
HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers.

⚠️ Disclaimer
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

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