What Successful E-Com Innovation Looks Like with Sneha Narahalli, VP Head of Product at Sephora

Sneha Narahalli, VP Head of Product at Sephora, joins E-Commerce with Coffee?! host Nate Svoboda to talk about what successful technology transformations look like. She artfully outlines answers to each question that are each mini-systems in and of themselves. How does a brand avoid acquiring too much overlapping technology? She has a system for that. What does personalization in e-commerce require? She has a system for that, too.

Sneha’s expertise covers the biggest pain points that brands look to technology to solve: customer acquisition and client experience. She’s also extraordinarily insightful in how to apply technology to business goals in a meaningful way. Listen to the full interview to hear everything she has to say!

➡️ Timestamps:
0:00-0:27 Intro
0:28-1:20 Introducing Sneha
1:21-2:36 Sneha's relationship with caffeine
2:37-4:56 Digging into Sneha's career trajectory
4:57-6:25 Trends (in technology) that Sneha has experienced
6:26-9:18 Vetting technology solutions for an organization
9:19-13:25 What needs to be true of a tech solution for it to be useful today and in 10 years (for example)?
13:26-16:13 How do you avoid acquiring TOO many solutions?
16:14-19:29 Everything you need to know about product managers
19:30-21:44 Personalization in the consumer experience
21:45-25:34 Essential systems a brand needs to support personalization
25:35-30:46 How Sneha has navigated challenging product situations
30:47-34:38 An example of a situation with great success Sneha has lived
34:39-38:54 Sneha's advice for women in tech
38:54-39:45 Where to contact Sneha
39:44-40:02 Outro


???? Get in touch with Sneha at:
- Linkedin https://www.linkedin.com/in/sneha-narahalli-48baa915/
- Facebook https://www.facebook.com/sneha.narahalli

???? Get in touch with Sephora at:
- Linkedin https://www.linkedin.com/company/sephora/
- Website https://www.sephora.com/
- Facebook https://www.facebook.com/sephora
- Instagram https://www.instagram.com/sephora/

#ecommercewithcoffee #innovation #ecominnovation #techsolutions #amberengine #podcast #ecommerce #ecommercetrends #techtrends #productmanagement #personalizationsystems

Keep up with the latest e-com trends at
- Blog: https://www.amberengine.com/blog-content
- Podcast https://anchor.fm/ecommercewithcoffee

HOW TO GET IN TOUCH
You can find us at https://www.amberengine.com/

And on social media at
- LinkedIn https://www.linkedin.com/company/9408634/admin/
- Facebook https://www.facebook.com/amberengine/
- Instagram https://www.instagram.com/amberengine/