Using Data to Create Transformational Products

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Analytics technologies that use machine learning and vast amounts of data are prompting the creation of products that were not previously possible. Connected devices are providing firms with real-time data about consumer usage, allowing firms to identify and exploit opportunities to maximize customer revenue and increase product value. In this moderated discussion, panelists from Facebook, Netflix, Bridg, and Lyra Health address the use of Big Data and the substantial opportunities for developing products and services that are better aligned with consumer demands, forecasting their profitability, and planning their production.

#technology #analytics #BigData