Transition Plan to get to 100% Broad

Transition Plan to get to 100% Broad

If you want to take your account into a win hundred percent fraud situation, you’re gonna need a plan. It’s going to be a very bad idea to abandon everything that you’re doing right now and take all of it directly into broad right away. You’ve invested heavily in these other assets, don’t destroy that investment.

The plan here is simple:
Build your one campaign with the cities at broad
As it begins to outperform the worst options of look-alikes, interest groups and Retargeting… Begin to shift that liability budget into your new appreciating asset.

This might take weeks or months

As you do this, look to the overall business results that you see from all other marketing channels and revenue streams. You will see a direct correlation to incremental lift as you abandon old thinking.

Move slowly and with confidence
The results will be undeniable!

Resources:
Learn more about the Facebook Ads MBA Program @ MBA.FacebookDisrupter.com
~ See MORE SUCCESS and LESS STRESS while you SCALE WITH CONFIDENCE by learning the systems, process, documentation, execution, architecture, communication, & business development skills you need to MANAGE YOUR TEAM AND TIME AND PROJECTS FOR PROFIT.

The Shape of Disrupt to Come: Newsletter.FacebookDisrupter.com
Facebook Ads insights from a Top 100 Advertiser
~ Weekly Articles, Videos, Interviews & Deep Dives into Best Practices for E-Commerce, DTC, Lead Gen & MORE!

Follow Me:
Twitter: https://bit.ly/3wb9IWR
Instagram: https://bit.ly/3lh8m6F
TikTok: https://bit.ly/3N1HSli
Pinterest: https://bit.ly/3sOB6b5
Facebook Group: https://bit.ly/3ytD58g

Subscribe:
Video: https://bit.ly/37DQQGs
iTunes: https://apple.co/3Fxrpml
Spotify: https://spoti.fi/3M2hlEn