Tomorrow is here. E-commerce in a changing world

The guest on our new episode, Nenad Milić from IAB Serbia, shared with us some insights into the Serbian market, how customer expectations have changed as a result of the lockdown, and what events and processes companies in Serbia should watch out for in the coming years.

Spoiler alert! According to Nenad, some of the interesting things that will be discussed more in the near future are the rise of the digital art scene, NFT, and how brands will be able to interact with consumers in the Metaverse.

00:23 - Can you tell us more about yourself and IAB Serbia - its goals and priorities?

04:45 - How many companies is IAB Serbia cooperating with at the moment?

05:15 - How Serbian businesses were affected by the COVID-19 pandemic? Which sectors, apart from e-commerce, thrived during the last years?

12:00 - Do you think that face-to-face contacts, as in the case of your last conference in Belgrade, are still important in the era of remote work and life?

13:45 - Did the customers’ expectations change as a result of the lockdown?

17:28 - Which events and processes should companies in Serbia be also on the lookout for in the coming years?

22:07 - How will the model of doing business in Serbia change in the future?

If you have any questions, feel free to contact us:

Renata Okrajni
Operations Manager @PushPushGo
https://www.linkedin.com/in/renata-okrajni-%F0%9F%94%94-62917880/
https://pushpushgo.com/

Nenad Milić
Executive Director @IAB Serbia
https://www.linkedin.com/in/nenad-milic-3b440810a/
https://iab.rs/