This Is One of the Biggest Myths About Operating a Business Right Now

The myth that every business needs a "social cause" or "non-profit objective" to be successful is not true. Just because you aren't flaunting your charity work as a selling point for your business that doesn't mean your business will be less successful. It's a fine line but many businesses use their "social cause" as an excuse to raise their prices and they actually do less in terms of charities than businesses that operate normally. Social causes are great if they are genuine but don't feel like you need to have one to be successful.
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Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern day communications parent company, as well as the CEO and Co-Founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations.

Gary is a venture capitalist, 5-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. He is currently the subject of WeeklyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world. He is also the host of #AskGaryVee, a business and advice Q&A show online.
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