The ONLY Ecommerce Facebook Ad Account Structure You Need

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This is the exact Meta ad account structure we use for brands spending up to $10K/day - and it’s only 3 components.

It’s lean, scalable, and battle-tested across multiple 6- and 7-figure funnels. Whether you’re trying to scale from $1K/day to $5K/day or dial in stability at higher spend, this video gives you the full playbook.

Here’s what you’ll learn:
✅ My favorite 3-part Meta ad account setup (works across niches)
✅ How to test creatives the right way - without wasting budget
✅ The CBO Trinity structure for stable scaling
✅ How to leverage post IDs to build social proof & drop CPMs
✅ The best way to run retargeting without overcomplicating it

Bonus: I break it all down using a real $8K/day client account - no fluff, just strategy.

If you're running paid ads for your brand (or for clients), this is the most efficient structure you can implement today.

00:00 - Intro
01:06 - Creative Testing Campaign Explained
03:29 - Meta’s Discounted Bidding Phase
04:21 - Scaling Winning Ads Within Testing
04:55 - Scaling Campaign Setup (CBO & ASC)
06:34 - Using Post IDs for Social Proof
07:00 - CBO Trinity Strategy
07:56 - Scaling Budget Recommendations
08:30 - Retargeting Campaign Setup
09:53 - Dynamic Product Ads (DPAs)
10:06 - Wrapping Up & Final Thoughts