The MOST Important Facebook Ads Settings in 2025

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Are your Facebook Ads underperforming or not scaling the way you expected? In this video, we break down the most important Facebook Ads setting you must master in 2025 if you want to lower your costs, increase conversions, and get the most out of your ad budget.

As Meta Ads Manager continues to evolve, many advertisers overlook one powerful setting that could dramatically impact your campaign performance. Whether you’re new to Facebook advertising or running ads at scale, this essential Facebook Ads setting can be the difference between a failing ad and a high-converting one.

???? In this video, you'll learn:

- What the most important setting is in Facebook Ads for 2025

- Why it plays a critical role in ad performance, delivery, and optimization

- Where to find it in your campaign setup

- How to use it correctly for different objectives (leads, conversions, sales)

By the end of this tutorial, you’ll understand how to fully leverage this setting to improve your ad targeting, ad delivery, and return on ad spend (ROAS). We also share insider tips on how this setting works with Advantage+ placements, campaign budget optimization (CBO), and other updates Meta rolled out in 2025.

This video is perfect for:
✅ Small business owners
✅ Digital marketers
✅ Media buyers
✅ E-commerce brands
✅ Social media managers
✅ Anyone running Meta Ads in 2025

If you’ve been wondering why your ads aren’t converting or if there’s a way to optimize Facebook Ads without increasing your spend, this setting is your solution.


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Hello! If you're new to the channel, my name is Adeshola Olaitan.

I've been running Facebook & Google Ads since 2016 and have generated over $5M in revenue for our clients in over 10+ different industries.

In the last few years, I have actively been dishing out valuable content on YouTube while growing and building an advertising agency, Scott Digital.


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Resources:
✍️ ChatGPT Prompts For Facebook Ads:
https://adeshola200.gumroad.com/l/ChatGPTPromptsForFacebookAdsMastery
✍️ Message Like a Pro: AIDA & PAS Frameworks for Magnetic Copy:
https://adeshola200.gumroad.com/l/AIDAPASFrameworksforMagneticCopy
✍️ High-Impact Copywriting Prompts: PAS & AIDA Frameworks in Action:
https://adeshola200.gumroad.com/l/High-ImpactCopywritingPrompts
✍️ The Ultimate Sales Page Prompt Flow:
https://adeshola200.gumroad.com/l/TheUltimateSalesPagePromptFlow


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Disclaimer:
Some links in my description are affiliate links, so if you click through and make a purchase, I may receive a small commission and this comes directly from the company and does not affect you in anyway. These affiliate links allow me to continue to post free content on YouTube. The content shared in my videos is accurate and reflects my knowledge as of the recording date. However, I cannot assure its accuracy at a later time.