Selling NFTs on Shopify | The future of e-commerce in Web 3.0

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Now that you can mint and sell NFTs right on your Shopify store, it's the best time for DTC and e-commerce brands to get into NFTs. NFTs have lots of utility for e-commerce brands (and applications of NFT will only grow as we move into the Web 3.0 world). In this video, I unpack 3 very specific examples of how you could use NFTs for your store, including case studies from Clinique, HugoBoss, Nike, and Adidas. At the end, we also talk about the risks associated with this market.

Selling NFTs On Shopify — The Future Of E-commerce

Timestamps:
00:00 Intro
00:42 What is an NFT
If you want to know more about NFTs, you can watch this video: https://youtu.be/Oz9zw7-_vhM?t=128
02:53 Why is NFT the Future of Ecommerce
04:29 Loyalty & Rewards programs
Clinique case study: https://www.voguebusiness.com/technology/cliniques-first-nft-ties-to-loyalty-and-products-as-uses-expand
06:12 Driving Demand for Physical Products
Nike just acquired a digital sneaker NFT company called RTFKT: https://news.nike.com/news/nike-acquires-rtfkt
https://www.theverge.com/22833369/nike-rtfkt-nft-sneaker-shoe-metaverse-company
08:02 Digital Objects for Metaverse
09:14 What to Expect Next
09:47 Potential Risks
Solana energy report: https://solana.com/news/solana-energy-usage-report-november-2021

???? More videos on eCommerce:
• Best Shopify Apps to Increase Sales & Revenue - 2021 → https://youtu.be/2KJrmnrRGiQ
• Ecommerce Marketing Analytics: Top 8 Metrics EXPLAINED → https://youtu.be/BPVKfQyR-68

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