Save Time & Money With the Right AI Marketing Strategy with Joe Apfelbaum the founder of Ajax Union

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➜ How to use AI for your eCommerce business
➜ Best marketing strategy in eCommerce
➜ Why is the future in AI?
➜ What is the best way to use AI?

???? In this week's episode of the eCom Ops Podcast, Norbert Strappler is talking to Joe Apfelbaum, the founder and CEO of Ajax Union, LinkedIn Expert, Author, Speaker, Connector, Entrepreneur, and AI Expert.
⚡️ No.1 eCom Operations hack
“If you're selling a $27 product, go to Facebook, go to Instagram, but if you're selling a product for $1,000, $5,000, $10,000, $100,000, LinkedIn is a great place because you know who you're talking to. Your target market is on LinkedIn.”
???? You will learn
➜ What is the best marketing strategy in eCommerce
➜ How to form a funnel
➜ How to use AI for your eCommerce business
➜ Why marketing campaigns end up too expensive for eCommerce
➜ How can you get the best results out of your marketing campaign
➜ How to choose the right target audience
➜ When and how to use LinkedIn as your marketing channel
⚠️ All links mentioned in this podcast episode you can find on The eCom Ops Podcast page on our website.
???? Key moments

[ 00:00:00 ] Who is Joe Apfelbaum?

[ 00:00:40 ] Where did the idea for founding Ajax Union come from?

[ 00:01:17] What does SEO (Search Engine Optimization) do for your website?

[ 00:01:40] Why are more people interested in getting traffic to their website than people wanting to get their website built, to begin with?

[ 00:02:08] Why is it essential to get the right traffic on your website?

[ 00:02:34 ] What should every eCommerce business needs to know about marketing campaigns?

[ 00:03:23] Who are your biggest clients?

[ 00:03:51 ] Is it necessary to have an extensive budget for a good and efficient marketing campaign?

[ 00:05:19 ] Do you need to do every type of marketing?

[ 00:05:30 ] How to find out where your ideal customers are hanging out?

[ 00:05:50 ] How to start getting more traction?

[ 00:06:28 ] How can AI help you in your marketing campaigns?

[ 00:06:49 ] How about ChatGPT?

[ 00:07:31 ] What's the best marketing channel for eCommerce businesses?

[ 00:07:57] What if your products or services are not based on user intent?

[ 00:08:16] When do you need to use Facebook?

[ 00:09:26 ] What is education-based marketing, and how can it help eCommerce businesses?

[ 00:10:08 ] What are the highly productive channels with a good ROI for eCommerce companies?

[ 00:10:21 ] How to use LinkedIn as a channel, and what is the best strategy?

[ 00:11:20 ] When do you need to use LinkedIn as a channel?

[ 00:12:00 ] How to combine LinkedIn Ads with organic clicks?

[ 00:12:43 ] Where to find high-value customers?

[ 00:13:46 ] What's the recipe for reaching 40.000 followers on LinkedIn?

[ 00:14:28 ] How to make millions of dollars for your business?

[ 00:15:47 ] Did the trends change over the past two years, and what can we expect this year?

[ 00:16:40 ] Why is the future in AI?

[ 00:17:33 ] What's the most common mistake eCommerce businesses make?

[ 00:18:03 ] What happens to those who don't have a marketing strategy?

[ 00:18:16 ] What role does automation play in businesses and marketing?

[ 00:19:21 ] What is the best way to use AI?

[ 00:19:40 ] Does Joe use automation in his business?

[ 00:20:54 ] Who has taught Joe the most about marketing and inspired him?

???? Follow on the eCom Ops Podcast
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E commerce Divers
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