RevMarketing Automation (RMA): The Missing Link Between Revenue & Marketing

Welcome to one of our Expert Insights discussions. Today we are joined by:
???? Erik Munoz of Userguest

NB: Userguest (https://bit.ly/3J81r94) are one of our Expert Partners (https://bit.ly/32FLILD)

In this discussion Erik introduces us to RMA – RevMarketing Automation – What is it, Why is it important, How can it bring together the revenue and marketing teams, and what problem does it solve?

Hope you enjoy the discussion????

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???? We discuss a number of areas so we have broken the video down into a timeline:
00:00 Video Start
00:48 Guest welcome and topic intro
01:08 RMA - RevMarketing Automation - What Is It?
02:28 Is this about merging the marketing and revenue roles?
05:20 Is RMA the missing link which brings these teams together?
09:54 Sounds like a lot of time to put in place. Is it?
12:38 How does RMA help hotels get control over their direct channel
15:33 Subscribe and more videos

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