Jameel explains the major differences between product campaigns and service campaigns — so you know exactly how to market e-commerce products vs. service businesses.
✅ What’s covered in this video:
• Product vs. Service Campaigns – CTAs, sales cycles, and campaign goals (Shop Now vs. Learn More).
• Sales Funnel & Metrics – Awareness, interest, action stages + the KPIs that matter:
• Products → ROAS, AOV, cost per purchase, CTR
• Services → Cost per lead, engagement rate, calls booked, conversion rate
• Creative Strategies That Work – UGC videos, product demos & lifestyle content for products vs. testimonials, value-add tips & storytelling for services.
• Automation & Lead Nurturing – How to use CRM automations, text reminders, and follow-ups to convert service leads into paying clients.
???? This video is perfect if you’re running Facebook Ads, Instagram Ads, or TikTok Ads and want to understand how to scale e-commerce campaigns or grow your service business with effective marketing strategies.
#FacebookAds #EcommerceMarketing #ServiceMarketing #LeadGeneration #SalesFunnel #digitalmarketing
✅ What’s covered in this video:
• Product vs. Service Campaigns – CTAs, sales cycles, and campaign goals (Shop Now vs. Learn More).
• Sales Funnel & Metrics – Awareness, interest, action stages + the KPIs that matter:
• Products → ROAS, AOV, cost per purchase, CTR
• Services → Cost per lead, engagement rate, calls booked, conversion rate
• Creative Strategies That Work – UGC videos, product demos & lifestyle content for products vs. testimonials, value-add tips & storytelling for services.
• Automation & Lead Nurturing – How to use CRM automations, text reminders, and follow-ups to convert service leads into paying clients.
???? This video is perfect if you’re running Facebook Ads, Instagram Ads, or TikTok Ads and want to understand how to scale e-commerce campaigns or grow your service business with effective marketing strategies.
#FacebookAds #EcommerceMarketing #ServiceMarketing #LeadGeneration #SalesFunnel #digitalmarketing
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- E commerce Divers
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