No BS PPC Advice The Top 1% PPC’ers Follow

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Tired of the superficial PPC advice and "secret hacks" on LinkedIn? This video breaks down the fundamental principles the top 1% of PPC pros actually follow for sustainable e-commerce growth.

???? Welcome to Andrew Lolk Talks PPC – where I dive into practical PPC advice beyond the hype.

???? In this video: I'm sharing the 8 no-BS PPC advice principles that drive long-term results. Learn why overcomplicating your Google Ads for e-commerce account is a mistake, how a proper PPC strategy helps automation and Smart Bidding, and why the most impactful optimizations often happen outside of the ad platform itself.

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⏱ Timestamps:

00:00 – Intro
00:42 – Principle 1: Don’t Overcomplicate
03:31 – Principle 2: Help the Automation
06:10 – Principle 3: Learn How Smart Bidding Works
09:50 – Principle 4: Focus on the Right KPIs
12:34 – Principle 5: Skip Best Practices When It Calls For It
13:28 – Principle 6: Big-Picture Optimizations Over Hacks
14:31 – Principle 7: Off-Platform Optimization is Half the Work
19:40 – Principle 8: Know When the Problem Isn't Google Ads

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???? Which of these principles do you think is most often ignored by agencies? Let me know in the comments.

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???? Don’t forget to subscribe for more high-level Google Ads insights.

???? Get one new PPC tactic every week – subscribe here: https://savvyrevenue.com/savvytactics/

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???? Connect with me here:

LinkedIn: https://www.linkedin.com/in/andrewlolk/

Website: https://savvyrevenue.com/dk/

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