Work With My Agency (The Moonlighters): https://themoonlighters.com/apply/?utm_source=content&utm_medium=youtube&utm_campaign=apply&utm_term=sam+piliero&utm_content=l119
Ad Creative Library: https://themoonlighters.com/creative/?utm_source=content&utm_medium=youtube&utm_campaign=creative&utm_term=sam+piliero&utm_content=l119
If you are new to this channel, there's a bit you should know about me...
2012 - Sold my first product online, a camping blanket.
2014 - Opened my first shopify store and launched my first facebook ad
2017 - Sold my shopify store
2018 - Recruited by VaynerMedia’s ecommerce team. Team Member #5. Ran ads for Liquid IV, Supergoop and Young Nails.
2019 - Joined BarkBox as Director of Emerging Channels
2020 - Ran ads
2021 - BarkBox grows from 150mil to 2.5B, goes public on NYSE.
2022 - Started The Moonlighters
2023 - Started exclusively hiring top 1% media buyers.
2024 - Fired sales team, my business partner speaks to every client before we work together. 2025 - 150+ clients served.
Free Resources:
Ad Creative Library: https://themoonlighters.com/creative/?utm_source=content&utm_medium=youtube&utm_campaign=creative&utm_term=sam+piliero&utm_content=l119
All My Free Stuff (Ad Creative Library, Etc, etc, etc,): https://themoonlighters.com/free/?utm_source=content&utm_medium=youtube&utm_campaign=resources&utm_term=sam+piliero&utm_content=l119
My 22 Page Written Guide On How To Setup And Optimize Your Ads: https://themoonlighters.com/guide/?utm_source=content&utm_medium=youtube&utm_campaign=guide&utm_term=sam+piliero&utm_content=l119
Case Study: How We 10X'd a Brands' Sales In 40 Days While Increasing Their ROAS By 23%: https://themoonlighters.com/case-study/?utm_source=content&utm_medium=youtube&utm_campaign=case+study&utm_term=sam+piliero&utm_content=l119
Connect on Instagram: https://www.instagram.com/sampiliero/
Join my team: https://themoonlighters.com/careers/utm_source=content&utm_medium=youtube&utm_campaign=join+team&utm_term=sam+piliero&utm_content=l119
-------------------------
I’m showing how I use Facebook ads, Meta ads, and static ads to create viral campaigns with creative testing that actually scales. This video breaks down my proven Facebook ads strategy and full Meta ads tutorial, walking through everything from building ad creatives to designing winning Facebook ad creatives using AI ads.
I’ll demo how AI creative testing works using Gemini AI, specifically the Gemini Nano Banana, Gemini 3, and Nano Banana Pro. With this process, I turn ideas into powerful AI image editing and AI ad creation systems that perform. These tools make performance marketing and paid ads scaling more efficient than ever.
If you're trying to master Facebook ads scaling, improve incremental attribution, and push for better ROAS optimization, you’ll get value here. Especially for ecommerce ads, this includes my personal ad templates and how I use AI for marketers to simplify everything with marketing automation and the latest AI marketing tools.
Ad Creative Library: https://themoonlighters.com/creative/?utm_source=content&utm_medium=youtube&utm_campaign=creative&utm_term=sam+piliero&utm_content=l119
If you are new to this channel, there's a bit you should know about me...
2012 - Sold my first product online, a camping blanket.
2014 - Opened my first shopify store and launched my first facebook ad
2017 - Sold my shopify store
2018 - Recruited by VaynerMedia’s ecommerce team. Team Member #5. Ran ads for Liquid IV, Supergoop and Young Nails.
2019 - Joined BarkBox as Director of Emerging Channels
2020 - Ran ads
2021 - BarkBox grows from 150mil to 2.5B, goes public on NYSE.
2022 - Started The Moonlighters
2023 - Started exclusively hiring top 1% media buyers.
2024 - Fired sales team, my business partner speaks to every client before we work together. 2025 - 150+ clients served.
Free Resources:
Ad Creative Library: https://themoonlighters.com/creative/?utm_source=content&utm_medium=youtube&utm_campaign=creative&utm_term=sam+piliero&utm_content=l119
All My Free Stuff (Ad Creative Library, Etc, etc, etc,): https://themoonlighters.com/free/?utm_source=content&utm_medium=youtube&utm_campaign=resources&utm_term=sam+piliero&utm_content=l119
My 22 Page Written Guide On How To Setup And Optimize Your Ads: https://themoonlighters.com/guide/?utm_source=content&utm_medium=youtube&utm_campaign=guide&utm_term=sam+piliero&utm_content=l119
Case Study: How We 10X'd a Brands' Sales In 40 Days While Increasing Their ROAS By 23%: https://themoonlighters.com/case-study/?utm_source=content&utm_medium=youtube&utm_campaign=case+study&utm_term=sam+piliero&utm_content=l119
Connect on Instagram: https://www.instagram.com/sampiliero/
Join my team: https://themoonlighters.com/careers/utm_source=content&utm_medium=youtube&utm_campaign=join+team&utm_term=sam+piliero&utm_content=l119
-------------------------
I’m showing how I use Facebook ads, Meta ads, and static ads to create viral campaigns with creative testing that actually scales. This video breaks down my proven Facebook ads strategy and full Meta ads tutorial, walking through everything from building ad creatives to designing winning Facebook ad creatives using AI ads.
I’ll demo how AI creative testing works using Gemini AI, specifically the Gemini Nano Banana, Gemini 3, and Nano Banana Pro. With this process, I turn ideas into powerful AI image editing and AI ad creation systems that perform. These tools make performance marketing and paid ads scaling more efficient than ever.
If you're trying to master Facebook ads scaling, improve incremental attribution, and push for better ROAS optimization, you’ll get value here. Especially for ecommerce ads, this includes my personal ad templates and how I use AI for marketers to simplify everything with marketing automation and the latest AI marketing tools.
- Catégories
- E commerce Divers
- Mots-clés
- facebook ads, meta ads, static ads


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