Is focusing on one e-commerce theme or niche a good idea?

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Should E-commerce Business owners focus solely on 1 specific theme (or niche) and only sell products related to that topic?

Or should they sell a broad variety of products?

We're going to discuss this in the case of a specific website created by someone passionate about Nordic culture.

Hopefully, we can help build a great website around their passion!

I wish you a lot of sales and success :)

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Here are several videos that are related to today's topic:

- TOO MANY Products is a BAD idea for your website
https://youtu.be/VqH54wygCqk

- Starting on Shopify with $0 and 1 product - using Themes v2.0
https://youtu.be/EBZYYk9B0q4

- Most Common FLAW in E-commerce Websites in 2022
https://youtu.be/4eoH5ggziaw

- How to build Product pages that Sell! Comparison and Learnings from Bose's website
https://youtu.be/CfcNtqbDXYU

- WORDS Matter! Why Google urges you to use texts in 2022
https://youtu.be/IwzDRjBW7dA

- Most Common FLAW in E-commerce Websites in 2022
https://youtu.be/4eoH5ggziaw

- What is Search Engine Optimization (SEO)?
https://youtu.be/yjoIgfjBYkg

- What does this all mean ??! PPC, CPC, CPM, CTR, ROAS
https://youtu.be/OXUUsRLA3HE

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