Improve Your eCommerce Conversion Rate with these 3 Google Analytics Events

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In this video, we discuss and dive into 3 Google Analytics events that eCommerce companies should be tracking in order to improve conversion rate.

By setting up these events, you'll be able to get a better understanding of your user's behavior and identify any conversion problems on your site.

Links:

Article about setting up Element Visibility events: https://support.google.com/tagmanager/answer/7679410?hl=en

Rishi Rawat's page: https://www.frictionless-commerce.com/

Follow Rishi on Twitter: https://twitter.com/BetterRetail

Lorenzo Carreri's LinkedIn: https://www.linkedin.com/in/lorenzocarreri/

Follow Lorenzo on Twitter: https://twitter.com/lorenzocarreri