How to test with a purpose using audience, creative, and copy structures⎜ Brighter Click ⎜ EP 226

On Episode 226 of the Crossover Commerce Podcast, Ryan Cramer talks with Colby Flood, Founder/CEO of Brighter Click. They'll cover how to test your social media ads with a purpose using audience, creative, and copy structures.
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As an in-house marketer, Colby Flood noticed one major issue with the agencies he hired—communication.

Colby founded Brighter Click to create an education-first agency that focuses not just on performance, but on proactive communication led by education.
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Resources Mentioned in this episode:
???? Brighter Click Website: https://www.brighterclick.com/
???? Colby Flood LinkedIn: https://www.linkedin.com/in/colby-flood/
???? Brighter Click LinkedIn: https://www.linkedin.com/company/brighter-click/
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