How to Start Testing Your Facebook Ads

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Always be testing.
How do you know which of you ads are the winning one?

When you are starting with FB ads, it is not always easy to find the winning ad if you just go all in.

What else should you do then?

The answer lies in split testing.

Split testing allows you to test different versions of one ad against each other and see which performs best with your audience.

This process will allow you to find out which elements are working well for your target market and what changes need to be made in order for the ad to keep performing well into the future.

It’s an essential tool that every advertiser should have in their arsenal when creating paid ads on Facebook or anywhere else online for that matter!

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