How to set up an email campaign | systeme.io

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Create powerful, automated email sequences to nurture your leads and drive sales with this complete guide! This tutorial breaks down every step of building an email campaign in systeme.io, from setting up the initial container to mastering the timing and logic of your follow-up messages.

Learn how to use both the Classic and Visual editors, personalize your content with dynamic data, and configure precise delays to ensure your emails arrive exactly when you want them to.

What you'll learn in this tutorial:

✅ Creating a campaign: How to set up a new campaign container, give it a name, and define the default sender settings.

✅ Adding emails: The process of creating individual emails within your campaign, including subject lines and selecting between the Classic (text-based) and Visual (drag-and-drop) editors.

✅ Designing your emails: A tour of the visual editor where you can add images, buttons, and layout elements to create professional-looking newsletters.

✅ Personalization: How to use substitute variables (like {first_name}) to automatically insert subscriber details into your emails for a personal touch.

✅ Mastering delays and logic: Learn how to chain your emails together using the "Delay before sending email" and "This email will be sent after" settings. We explain how these settings work together to create a seamless sequence (e.g., Email 1 sends immediately, Email 2 sends 1 day after Email 1).

✅ Scheduling controls: Discover advanced options to restrict sending to specific days of the week or times of day to optimize open rates.

✅ Publishing your campaign: How to activate your emails and ensure your sequence is live and ready to send to new subscribers.

Timestamps:
00:00 - Introduction
00:13 - How to create a new campaign container
00:37 - Adding your first email
00:51 - Choosing an editor: Classic vs. Visual
01:17 - Using the visual email editor
01:47 - Email settings and personalization substitutes
02:29 - Publishing and setting delays for the first email
03:21 - Adding a second email to the sequence
03:39 - Linking emails: The "Sent after" and "Delay" logic explained
04:16 - Best practices for email design and deliverability

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