How To Create Viral E-commerce Ads (With Examples)

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Callum takes a look at two ads created here at Sugatan and breaks down how the video hook methods discussed in our previous video were applied. A great video ad has one of or all of the following elements, a shocking, unexpected or thought provoking intro, they encourage an emotional reaction, put forward a problem and then provide a solution and lastly are relevant to the audience. Callum dives deeper into these methods to teach you how to create viral e-commerce ads.

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