How to Better Plan and Manage Your E-commerce Business - 8fig | EP. #63

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On this 63rd episode of The E-Comm Show, our host and BlueTuskr CEO Andrew Maff is with Yaron Shapira, co-founder and CEO at 8fig. As an entrepreneur at heart, Yaron has founded multiple successfully acquired startups ranging from mobile payment app, Check, travel and culture outlet, The Culture Trip, and international trading payment security platform, Qlarium.

Today, as he manages 8fig, he is helping businesses to solve challenges in the e-commerce space from managing inventory to handling supply chain and logistics. Listen to Yaron and Andrew as they talk about how to make better business decisions by using a growth platform like 8fig.


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Outline:
0:03 The goal is to drive traffic to your storefront from Amazon to prove that your storefront can convert.
1:34 Amazon’s Black Friday Cyber Monday and the importance of diversification.
4:01 The omni-channel approach vs. the omnichannel approach.
8:04 What are some statistics to keep in mind when thinking about selling on Amazon?
10:28 What’s the biggest reason why you need to diversify?
14:58 Have you ever had a product that no one is aware exists?
18:05 How to track your conversion rate on your landing page.
21:16 Driving traffic to an Amazon listing from off-Amazon will not hurt your BSR.
25:49 How to use available on Walmart, Amazon, eBay and eBay buttons to increase your conversion rate on your product page.
28:06 What happens if you keep all your bells and whistles on your website?

#Ecommerce #BlueTuskr #DigitalMarketing