Get Your Products on Pinterest!! {The latest updates to shopping features on Pinterest}

We're revisiting Pinterest's Verified Merchant Program with a timely update for product sellers. If you haven't connected your shop on Pinterest yet—or you're looking to diversify where customers discover your products—this is your sign to get started.

In this episode, we break down the current status of the VMP program, refresh the key requirements and features, and answer the questions you've been asking. Perfect for e-commerce sellers who want to tap into Pinterest's high-intent shopping audience and expand beyond their current traffic sources. We cover: what's new with Pinterest shopping in 2025, catalog setup essentials, common merchant confusion points, and how to feature your products effectively now that shop tabs have changed.

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Links mentioned in the episode:

???? Verified Merchant Program Guidelines on Pinterest - https://help.pinterest.com/en/business/article/verified-merchant-program

???? Shopping on Pinterest - https://help.pinterest.com/en/business/guide/shopping-on-pinterest

???? Previous Podcast from Simple Pin Media on Verified Merchant Program - https://www.simplepinmedia.com/verified-merchant/

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✨ Get our FREE Getting Started on Pinterest video guide: https://bit.ly/4hIkb1X

???? Sign up for our FREE weekly newsletter, Pinterest Made Simple. Tips, tricks, resources, and the latest Pinterest updates! https://bit.ly/3XhMmLz

✨ FREE Pinterest Keyword Guide - https://bit.ly/3X8kBoO

WATCH THIS NEXT:
Complete Guide to Board Sections - https://youtu.be/X0eA7b_16Jo
Turn Cold Traffic into Leads: https://youtu.be/4pJgOrFtD6A

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Time Stamp:
00:00 Introduction and Welcome
00:32 Revisiting Pinterest Shop Features
05:06 Understanding the Verified Merchant Program
07:22 Connecting Your Catalog to Pinterest
09:34 Common Confusions and Misunderstandings
11:56 Creating Effective Pins and Boards
18:06 Best Practices and Community Insights
19:54 Conclusion and Final Thoughts