Facebook Ads Aren’t for Sales (This Works Better)

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Facebook Ads Aren’t for Sales (This Works Better)

Facebook ads suck at closing cold leads.
But they’re killer at something most businesses never use them for: testing offers.

In this video, I break down why you should stop trying to sell with Facebook ads—and start using them to uncover what your market actually wants. Because when you find an offer that hits, everything else—Google Ads, SEO, conversions—gets easier.

✅ What you’ll learn:

Why offer testing beats direct selling on Facebook

How smart contractors and local businesses use ads to shape messaging

What most people get wrong when running ad campaigns

A framework for using Facebook as a feedback loop, not a sales funnel

???? Link mentioned in the video (a must-read breakdown of a $41M ad account):
https://www.reddit.com/r/FacebookAds/comments/1lkyoo9/inside_a_41m_facebook_ad_account_heres_whats/?%24deep_link=true&correlation_id=9d7c2523-4772-4496-a04b-676333f2dfc7&post_fullname=t3_1lkyoo9&post_index=0&ref=email_digest&ref_campaign=email_digest&ref_source=email&utm_content=post_title

If you’re not testing offers, you’re just guessing—and wasting money.

???? Drop your current offer in the comments and I’ll tell you if it’s strong (or needs a rework).

???? Subscribe for tactical, no-BS marketing strategies that actually grow your business.

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Catégories
E commerce Divers
Mots-clés
facebook ads strategy, offer testing, contractor marketing

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