Email Marketing Tips For Shopify After IOS 15 Update

The way we manage email marketing has changed now that ios 15 is now available for download. The changes will affect the data that we will see in Klaviyo and other email service providers so it's crucial that we pay attention to these changes to remain competitive. Email marketing should be driving 30% of your shopify store's total revenue whether you're dropshipping or ordering in bulk. IF you're investing into ecommerce then you need to see this video.

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⌚ Timestamps ⌚
00:00 Introduction
01:03 Summary of IOS 15 Changes
02:15 Changes in Klaviyo reporting that you can expect
04:18 Why should we care about email marketing?
06:37 Strategies that we're doing to lessen the blow from ios 15

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