Ecommerce Terms You Need to Know BEFORE You Start

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If you want to run an e-commerce business, you need to learn e-commerce lingo first. If you don’t, you’ll be opening one tab after another until you quit and play Animal Crossing instead.

That’s why in this video we compiled a list of all the e-commerce terms you need to know to get started. These aren’t just terms, they’re tools that will make your life easier when you’re navigating e-commerce tutorials on Youtube.

Keep watching to understand the terms you need to navigate the Shopify admin, your storefront, and online marketing.

Terms explained in this video:

Fulfilment
Margin (Profit Margin)
Average Order Value (AOV)
Landing Page
Bounce Rate
Conversion
Conversion Funnel
Conversion Rate
Customer Lifetime Value (CLV)
Niche
Cart Abandonment

Facebook Pixel
Impressions
CPM
Reach
CTR
Call to Action (CTA)
A/B Testing