eCommerce Marketing: Google Shopping Campaign Tips

Votre vidéo commence dans 20
Passer (5)
la méthode pour générer soixante mille euros en quatre semaines

Merci ! Partagez avec vos amis !

Vous avez aimé cette vidéo, merci de votre vote !

Ajoutées by admin
43 Vues
eCommerce Marketing: Google Shopping Campaign Tips
https://www.marketing360.com/e-commerce-marketing

1. Optimized Product Titles and Descriptions
- The more data within your product feed the better. Make sure you have all required attributes filled out depending on the product you're running for. Ex. Clothing - age, gender, color, size, ect.

2. High-quality, product-first visuals. Help your product stand out in ads.

3. Free and Fast Shipping - Finding a way to include that cost elsewhere and fulfill orders quickly.

4. Have at least 2 out of 3 product identifiers within your product feed (Brand, MPN, and/or GTIN's) GTIN's - Global Trade Item Number - If available - Custom products probably won't have these. Info on how to find a GTIN - https://support.google.com/merchants/answer/6219078?hl=en

- Value of a GTIN - This specific number helps us make your ad or unpaid listing richer and easier for your customers to find.
- More info on the value of GTIN's'- https://support.google.com/merchants/answer/6324461?hl=en

5. Promotions - If you can get one we can include in our ads. Example: https://madshot.net/ac4e34e18bb1.png

6. Optimize Your Merchant Center Account and look for opportunities within the Manage Programs section to take advantge of.

Examples of programs we should take advantage of:

Product Ratings
- Aggregator Options: Yotpo, Trustpilot, See full list here: https://support.google.com/merchants/answer/7045996#list_of_aggregators
- Info on Product Reviews - https://support.google.com/merchants/answer/6059553?hl=en

Customer Reviews
- Info on Customer Reviews - https://support.google.com/merchants/answer/7125187?visit_id=638031906858044062-4207744665&p=gcr_program_guide&rd=1

Free Product Listings
- Show you products for free on Google - https://support.google.com/merchants/answer/9199328?hl=en





Join this channel to get access to perks:
https://www.youtube.com/channel/UC2kyfjZNXSPLwUyPYaYPsdg/join

---

Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016, 2017, and 2018!

Follow Us:

Marketing 360® Website: https://www.marketing360.com/
Madwire® Website: https://www.madwire.com/
Facebook: https://www.facebook.com/marketing360/
Instagram: https://www.instagram.com/marketing360
Twitter: https://twitter.com/marketing360
Pinterest: https://www.pinterest.com/marketing360/
Snapchat: https://www.snapchat.com/add/fuelyourbrand
Youtube: https://www.youtube.com/marketing360

Follow JB Kellogg's Leadership Content:
YouTube: https://www.youtube.com/c/jbkellogg
Instagram: https://www.instagram.com/jb_kellogg/
LinkedIn: https://www.linkedin.com/in/jb-kellogg/
Website: https://jbkellogg.com/
Catégories
E commerce Divers
Mots-clés
marketing, jb kellogg, marketing tips

Ajouter un commentaire

Connectez-vous ou inscrivez-vous pour poster un commentaire.

Commentaires

Soyez le premier à commenter cette vidéo.