Crafting Your Strategic Identity - Return on Podcast Ep. 11 with Dave Newell

In this episode of Return on Podcast, Tyler Jefcoat and Dave Newell talk team alignment, creating a strategic identity, and the satisfyingly tactile experience of running a farm.

Dave Newell started Evolve Leadership Consulting in 2014 with the mission to "align the misaligned," utilizing systems thinking in everyday business operations to align organizational culture, strategy, story, and execution.

Dave's Contact Info
https://www.evolve-consulting.com/
Dave's LinkedIn - https://www.linkedin.com/in/dave-newell-6325a47/

Also mentioned in this episode:
Traction - Gino Wickman
The Four Disciplines of Execution - McChesney, Huling, & Covey
Scaling Up - Verne Harnish
The E-Myth Revisited - Michael E. Gerber
Making Money Is Killing Your Business - Chuck Blakeman
The Five Dysfunctions of a Team - Patrick Lencioni
Turn the Ship Around! - L. David Marquet
Steal Like an Artist - Austin Kleon
https://selleraccountant.com/resources

Welcome to Return on Podcast, the show where we help e-commerce sellers improve their ROI in business and in life. Hosted by Tyler Jefcoat and in affiliation with Seller Accountant, Return on Podcast aims to leave listeners with new insights and actionable life and business hacks at the end of each episode.

5:00 Episode start
5:57 Dave Newell intro
6:40 Dave’s story
9:19 “There’s no right way to learn how to start a business”
10:00 Trending CFO issues
12:25 Managing at a macro level
14:08 The complexity threshold
15:12 Creating a strategic identity
18:11 How strategic identity informs business decisions
20:20 Strategic midyear planning for CEOs
21:15 Three focus areas
23:21 What one thing can you change to make the biggest impact?
25:18 Execution is key
26:25 Being a “big dog” leader isn’t scalable
28:23 Trusting your direct reports
30:24 Team alignment
31:17 “What is your ‘water’?”
32:47 Who owns what in your business?
34:44 “If you steal ideas from multiple people, it’s called getting an MBA.”
36:00 Check in with your team
38:15 Don’t be an ask-hole
39:18 Curating the perfect system for your business
41:10 What does a fractional COO do?
44:42 The expanded perspective of a fractional executive
47:11 Objectivity and fractional hires
48:14 How to get in touch with Dave
49:37 Running a farm…for fun
51:53 Return on Podcast - Hacks and Habits
52:13 Hack #1 - Reconnect with your network
54:17 The value of passionate conversation