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On the Lunch With Norm podcast, Norm and Darrell discuss all things PPC. The focus of this initial discussion was to introduce PPC to the podcast and set things up for a regular deep dive.
COVID has definitely had a part to play recently in the e-commerce industry, and Amazon is no exception. Depending on what you sell, you might have experienced you best or your worst quarter yet.
On the whole, Darrell explains how he's seen a decrease in cost per click on Amazon and an increase in conversion. Making it cheaper to advertise on this giant platform.
This is the first of a series of PPC "deep dives" in the Lunch With Norm podcast. Make sure to subscribe to the channel to stay up to date with all things Amazon Ads.
On the Lunch With Norm podcast, Norm and Darrell discuss all things PPC. The focus of this initial discussion was to introduce PPC to the podcast and set things up for a regular deep dive.
COVID has definitely had a part to play recently in the e-commerce industry, and Amazon is no exception. Depending on what you sell, you might have experienced you best or your worst quarter yet.
On the whole, Darrell explains how he's seen a decrease in cost per click on Amazon and an increase in conversion. Making it cheaper to advertise on this giant platform.
This is the first of a series of PPC "deep dives" in the Lunch With Norm podcast. Make sure to subscribe to the channel to stay up to date with all things Amazon Ads.
- Catégories
- E commerce Amazon
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