All About PhonePe's Hyper Local Push & Big E-Commerce Play : Sameer Nigam Exclusive | Young Turks

PhonePe has launched Pincode, a new consumer-facing application, which will be a part of India's Open Network for Digital Commerce (ONDC) framework as the Walmart-backed fintech decacorn looks to strengthen its e-commerce forays, three months after Flipkart completed full ownership separation of the payments startup.

Pincode, a buyer app, will focus on hyperlocal commerce and is available for download on both Google Play and the App store, Sameer Nigam, co-founder and CEO, PhonePe said at its launch in Bengaluru. Pincode will launch in six major categories including grocery, food, pharma, electronics, home decor and fashion.

In an exclusive conversation with CNBC-TV18, Sameer Nigam, Founder & CEO, PhonePe, speaks about the ONDC framework and strengthening its e-commerce play. Listen in.

#phonepe #pincode #ONDC #hyperlocalpush #ecommerce #cnbctv18 #businessnews #businessnewstoday #businessnewsinenglish #sharemarkettoday

About CNBC-TV18: India's leading business news channel, CNBC-TV18 offers the most comprehensive coverage of businesses, the economy and the financial markets.

Catch all your favourite shows, exclusive videos, big-ticket interviews and more here.
You can also connect with CNBC-TV18 News Online
Catch the latest news: https://bit.ly/2YbpXBM


Follow CNBC-TV18 round the clock: https://www.cnbctv18.com/live-tv/


Stay updated with all the market action in real time: https://www.cnbctv18.com/market-live/


You can also stay updated with all the latest news on-the-go with CNBC-TV18 Minis: https://www.cnbctv18.com/minis/


Subscribe to our Channel: https://bit.ly/3nvEcxf


Like us on Facebook: https://www.facebook.com/cnbctv18india/
Follow us on Twitter: https://twitter.com/CNBCTV18News
Follow us on Instagram: https://www.instagram.com/cnbctv18india/
Catch us on: Linkedin: https://in.linkedin.com/company/cnbc-tv18
n18oc_business