Ads vs Concepts in #metaads

Your ad account isn’t about single ads.
It’s about concepts.

A concept = offer × angle × audience.

???? Pick the product, bundle, or membership.
???? Craft angles that speak to real pain or desire.
???? Match them with the right audience or persona.

Then run Adv+ campaigns split by concept or collection.
KPI at the concept level so you can scale winners fast.
Spin more ad types under each concept without chaos.
Build continuity with matching landing pages.

Stop drawing big conclusions from tiny creative tweaks.
Follow for the next concept playbook.

Learn more about eCommerce Consultancy, Strategy and Performance Marketing here: https://www.bluesensedigital.com.au/

Course Here: https://www.skool.com/blue-sense-digital-2429

???? Proven Scaling Framework for eCommerce Brands in 2024: https://www.youtube.com/watch?v=XFi-x6DpbMU

???? Guide To Analysing A Cohort Analysis In Shopify:
https://www.youtube.com/watch?v=DnpYApVNu-Y
???? Scaling & Testing Framework for Meta:
https://www.youtube.com/watch?v=bX2cyuQwGfc
???? How We Scaled A $6M AU Brand into the USA Profitably:
https://www.youtube.com/watch?v=_ctxsX2WM54

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⬇️️ You can find us here ⬇️️:
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#googleads #facebookads #digitalmarketing #ecommercetips #shopify