A Delhi Entreprenuer’s Journey from a One Man Army to a 17 Cr Brand | One in a Billion | Ep 1

Welcome to One in a Billion Podcast, where we celebrate India’s real entrepreneurs, the visionaries who turned small-town dreams into nationwide success stories with the power of e-commerce.

In the first episode, meet Yogesh Jain, the founder of UrbanBox, a brand that started with just an initial investment of Rs 90,000, and grew his turnover into a Rs 17.8 Crore business in just 3 years. From a CS dropout to a one-man army to a team of three, Yogesh shares the hustle, the hurdles, and the game-changing role Flipkart played in scaling his dream.

Discover how Flipkart’s logistics, marketplace support, and reach helped Yogesh sell his iconic white sneakers at ₹299 to customers all over India, proving that with the right vision and grit, nothing is impossible.

Whether you’re an aspiring entrepreneur or someone looking for inspiration on what’s possible, this episode is your guide to how small ideas grow big on Flipkart.

Subscribe for more stories of India’s rising stars and the platforms that empower them.

Chapters:
0:00 Introduction to Yogesh Jain & UrbanBox
2:15 The beginning: CS dropout & family business roots
5:30 Starting UrbanBox with just ₹90,000 - the early days
9:00 White sneakers as the hero product & pricing strategy
12:00 Flipkart’s role in logistics & scaling operations
15:00 Growing turnover
18:30 Lessons from hustle, mindset & building a team
22:00 Advice for aspiring entrepreneurs from small towns