$8,000,000 Facebook Ads Campaign Breakdown

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$8,000,000 Facebook Ads Campaign Breakdown

In this video, I break down the structure and results of running a Facebook ads campaign with over $8 million in total ad spend.

I share my approach to Facebook advertising, including campaign setup, creative production, and the use of CBO (Campaign Budget Optimization) for scaling.

You’ll learn how we managed hundreds of ad sets, produced nearly 600 creatives, and maintained a consistent system for high-volume Facebook ads management.

I also reveal the key strategies that helped generate a 4-5x return on ad spend for our client, offering practical insights for anyone looking to scale their Facebook marketing campaigns.

Hey! If you’re new to the channel, my name is Nick Theriot

I’ve been running Facebook ads since 2015 and have done over $50m in revenue for our clients. We work with a variety of brands but the majority or e-commerce!

#Facebookads #facebookadvertising #facebookmarketing

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-Nick Theriot